Eco-responsible fashion in Paris from McCartney and Serre

PARISTwo of fashion’s most environmentally conscious designers presented their autumn-winter collections on Monday, the penultimate day of Paris Fashion Week. With her father and his Beatles bandmate Ringo Starr watching from the front row, Britain’s Stella McCartney called on the fashion world to “wake up” with a collection that took her sustainable schtick even further. McCartney said 90 percent of the outfits were made from “eco-responsible” materials, and said she had sought out solutions that could not be told apart from traditional textiles by the naked eye, such as a white suit made from vegan leather. The outfits were…Continue Reading

Monica Lewinsky’s Reformation Fashion Campaign Generates $2 Million

Monica Lewinsky’s campaign for Reformation was a hit for the sustainable fabric, according to a report released by Launchmetrics on Wednesday. The activist and writer’s collaboration with the brand, which also celebrated their partnership with voter registration efforts with Vote.org, amassed $2.2 million in Media Impact Value within two days. Reformation’s own Instagram post sharing the news generated $96,000.Monica Lewinsky for Reformation. ReformationMIV is a proprietary metric that assigns a true monetary value to marketing strategies across print, online and social media in order to calculate return on investment.Reformation’s “You’ve Got the Power” campaign, photographed by Zoey…Continue Reading

Sydney Sweeney wore sequinned underwear to Miu Miu’s Paris show

It looks like the trouserless trend is back for another season, according to Sydney Sweeney. The actor showed up to support Miu Miu at the label’s autumn/winter 2024 show in Paris yesterday and, instead of trousers or a skirt, opted for silky white underwear entirely covered in silver sequins and beads. The Anyone but You star wore the underwear over sheer black tights from Calzedonia, with a cropped black and white tank top and a long black blazer with a frayed edge. From different angles, the blazer mimicked the hem length of a mini-dress, giving her Fashion Week ensemble a…Continue Reading

‘An ecological disaster’: French bill proposes crackdown on throwaway culture of ultra fast fashion

Guilty of buying into throwaway fashion? This French bill could crack down on unsustainable clothing.ADVERTISEMENTFast fashion ads could soon be banned in France under a new proposal to crack down on the polluting industry. The bill, tabled by MP Anne-Cécile Violland, also seeks to impose penalties on low-cost clothing to cover its environmental impact.It will be debated by the Sustainable Development committee on March 14, after which it could pass to the Senate. “Ultra fast fashion is an ecological disaster: clothes are poorly made, widely purchased, rarely worn and quickly thrown away,” Minister of Ecological Transition Christophe…Continue Reading