​Sainsbury’s to launch branded third-party fashion hubs in stores | News
Sainsbury’s is to launch branded third-party fashion hubs in stores, as part of a drive to increase its fashion and clothing offering.
The proposition will initially launch in nine of Sainsbury’s larger format stores in September, with plans to reach at least 50 over the next five years.
It will see Sainsbury’s offer a curated lineup from seven of its third-party clothing brands including Sosandar, Simply Be and Finery alongside its own Tu clothing brand in stores. Previously the retailer had only sold these online, through the Tu website.
Little Mistress by Vogue Williams, Thought, Burgs and Brakeburn are the…Continue Reading